I recently received a survey from Remington asking about celebrity endorsements of their products. I'm sure these people hate me by now and will never ask me my opinion again. (I'm a big fan by the way of most of their products). Brett Favre was one of their suggestions.
6. Who would you choose as Remington's celebrity spokesperson and why?
Honestly, I'm not real big on celebrity spokesman. I think "home-grown" spokesmen make more sense, are more believable and is easier for the average guy to relate to. Brett Favre is an over-the-hill QB with poor judgement and poorer camera skills. Having him associated with Remington products would actually make me NOT want to buy them. (I'm a huge fan of your ammo and shotguns.)
Give me a person I can relate to. A regular guy with a job and a family who likes to hunt and fish when he has a chance. Why not have a contest to pick a "non-celebrity spokesman"? Or even better, develop an "Average Joe" spokesman dealing with the same issues as "regular" people?
"Remington - Real Firearms for Real People" has a much better ring to it than "Remington - Our Spokesman is some dude who makes millions of dollars a year and could buy a rifle worth more than your truck but could not clean a deer if his life depended on it"!